Hermann Hearsay "Alexa Rankings" Improving In Accordance With Strategic Business Plan

Published by Jimmy Olsun, NDRIRSRWRAFTC & Editor

The Hermann Hearsay Five Year Strategic Business Plan calls for us to surpass all local websites in terms of traffic ranking, number of websites linking to our site, reach and pageviews per user by June 30, 2012.  We are making good progress in terms of improving our performance metrics per Alexa.com, a global website ranking service.  Our bottomline is in good shape (i.e. we have a few bucks in the bank), primarily because our owner, Mr. Tiger, is so damned tight he squeaks.  We have kept our operating expenses to a bare minimum.  Any increases in revenue from Google Ad Sense and our recently introduced Premium Subscriber Program will go straight to the bottomline.  At this point, we project that it will NOT be necessary to conduct subscriber telethons or hold bake sales.  And it looks like we're going to be able to payoff the bank loan on the laptops we purchased for Lois and me a few months ago!

While we don't monitor our relative Alexa performance daily, weekly or even monthly, we do check our progress every three to four months.  Today's snapshot of our performance metrics can be seen by clicking on the following link:

http://www.alexa.com/siteinfo/hermannhearsay.blogspot.com#

The key factor performance metrics available through Alexa.com which we are closely tracking and attempting to improve are:
                                                       

Alexa Traffic Rank* in U.S. (Actual) - 266,119
Alexa Traffic Rank* in U.S. (Goal) - 12,000

Number of Sites Linking to HH** (Actual) - 1
Number of Sites Linking to HH** (Goal) - 8

Reach, Trailing Month*** (Actual) - 0.00014
Reach, Trailing Month*** (Goal) - 0.003

Daily Pageviews Per User**** (Actual) - 1.50000
Daily Pageviews Per User**** (Goal) - 15.0000
Actual figures are as of 5/7/2010 whereas Goals are by 6/30/2012.

*  The rank by country is calculated using a combination of average daily visitors and pageviews from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.  A measure of a website's popularity in a specific country.  **  A measure of a website's reputation.  ***  Percent of global Internet users who visit hermannhearsay.blogspot.com.  ****  A measure of how much time the site user is spending looking around on the site.

Jimmy Oldsun
NDRIRSRWRAFTC & Editor
http://www.hermannhearsay.blogspot.com/

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Reciprocal Websites:

http://www.bergerbaloneywithmayo.blogspot.com/ (Berger News)

http://www.hermannhookups.blogspot.com/ (Social Networking)

http://www.mid-missouri-mule-rides.blogspot.com/ (Family Fun)

http://www.ngnn.com/65041/ (Hermann NEWS & New Haven NEWS ONLINE)